On-Page SEO: Beginner’s guide to ranking on Google

On-page SEO  (also known as the SEO website) is a site-linking activity (as opposed to linking others online and other external links together called the “SEO website”) to get a higher ranking and more search engine-related content. 

Here SEO works between your blog and Google, meaning that SEO itself acts as a user, which helps to understand, crawl and index your blog by google.

With the help of SEO, you can bring your blog and website to the top result of Google, that too for free without paying any money, just need to understand SEO.

There are two types of SEO:-

  • On-page SEO
  • Off-Page SEO

What is On-Page SEO?

What is On-Page SEO? On-Page SEO is also called on-site SEO, it is a process by which organic traffic can be found for free by getting your blog and blog pages ranked in Google SERP.

We optimize both Individual Pages and HTML source code for Search Engines with On-Page SEO. And on which we have complete control because On-Page SEO is the work inside the blog and website which can be done by us.

Why is On-Page SEO Important?

On-Page SEO makes a big difference in Google Ranking because it sends a signal to the google search engine that what kind of content has been published in your blog. And also when google spider crawls your blog, with the help of SEO, they can understand and index your blog content correctly.

Let’s go and know what are the techniques of doing On-Page SEO? How to do On-Page SEO? About On-Page SEO Checklist:-

How to do On-Page SEO?

How to do On-Page SEO? Or how WordPress does On-page SEO? Or how to do On-Page SEO in blogger blog? Today in this On-Page SEO Guide, you will understand in detail how to do On-Page SEO and will also be able to bring organic traffic to your blog for free.

Let’s go and start, you will understand each of the steps given below carefully and implement them in your blogs.

On-Page SEO Checklist

Quality Content

The biggest ranking factor in Google SERP is your content, the more quality content you publish in your blog, the more your on-page SEO will improve and you will also get good Google rankings:-

There are many benefits of publishing quality content:-

  • User engagement increases so that people spend more time on your blog, which is a very positive ranking factor for Google.
  • Good articles are shared by people on social media.
  • With quality content, users become regular visitors to your blog.
  • By publishing unique and awesome content, you also get good backlinks naturally.

Seo Friendly Title

Blog writing starts, the more attractive title you make from the blog title, the more your blog’s Organic Search CTR will improve.

WordPress Blog has Title By Default H1 Tag

We have to use H1 Tag only once in our entire blog which is our Blog Title.

To make your blog SEO friendly, you should also use your main focus keyword in the title tag, let us know how to make SEO Friendly Blog Title.

Permalink

Permalink is called the URL of your blog post and pages, if you are a WordPress blogger then you should keep the structure of your permalink like this. Simple and definitely write your main focus keyword in it.

Can’t change permalink in blogger (Blogspot)

How to change permalink in WordPress?

Internal Linking

According to research, posts with more relevant internal linking are ranked faster than other blog posts.

Internal Linking is very helpful in On-Page SEO and it has many benefits. If we talk about Wikipedia which is a very high authority website, then you can see how much Internal Linking is used in its blog. does.

As shown in the image below, how many internal links have been made to him?

What is internal linking?

External linking or Outbound links

External linking is also called outbound links, as if we link any of our posts in our blog, it is called internal linking.

Similarly, if you link any pages, posts, and blogs of any other external website in your post, then it is called external linking.

It is also very important to give an outbound link to a highly relevant blog and website, you should also give some external linking in the on-page SEO strategies of your blog, but keep in mind that it should be related to your post.

First 150 words

The first 150 words of a blog article are very important in blogging, when any user comes to read your blog, then only a few lines at the beginning of your blog decide whether the user will read your post further or skip to the next article.

If the user skips the post and goes to read other posts available on the internet, then you are at risk of POGO Sticking which is a Negative Signal for SEO.

Therefore, before writing any post, it is important to understand the intent of your user, which means with what intention people are searching for the post you are going to write.

And in your first paragraph, you have to give a short description of how you are going to solve their problem in this article, or the answer to their questions is in your article, they have to convince you like this.

In the first 150 words, you should focus on such feelings as the intent, feelings, problems, solution, and knowledge of the user. Also, write your main focus keyword in your first 150 words so that Google will know what your post is about.

Images SEO

Images SEO is a part of On-Page SEO. An image is equal to a thousand words and if you are a blogger and SEO expert then you will also know how many benefits are there of using images in blogs and websites.

But without doing image SEO, if you use photos in your blog and website, then you can get negative results.

Keywords Research

We all have a blogging niche for our blog and our target audience on the Internet, for whom we write blog posts.

If you do not know what topic your audience wants to know about inside your niche and with the help of which keywords they are searching, then how will you reach your user.

Keyword research means finding those keywords which internet users are searching for answers to their questions by putting them in any search engine.

And using those keywords properly in your blog is a part of on-page SEO.

Heading Tags

To do On-Page SEO, you have to give proper heading tags to your blog post. There are heading tags from H1 to H2, H3, H4, H5, and H6.

You have to write your article by dividing it into subheading tags, H1 tag is only one, after that if there is a subheading inside H2 tag and h2 tag, then you will give H3 tag to it, similarly all other tags are used.

Meta Description

Meta Description means a small description seen below the title in the search engine, which the Internet user sees as a small summary of what has been written in your blog.

Meta Description example

Your blog title tag and meta description both help to increase your organic search CTR as well as improve SEO.

You must use your Focus keyword once in the meta description.

Article length

During a research, it was found that the chances of a post written in more words are higher because Google understands that a post with more words has more information written for the user than a post with a small number of words. Is.

At least you should write articles of 1000, 1200, 1500, and 2000 words. But do not write a post just to increase the word. You have to give the same information and give it in as many words as can be explained in the right way.

To increase the article length, you can come out and write more sub-topics related to this topic.

Focus Keywords

Focus keywords mean which keyword you want to rank your blog posts, after researching that keyword, you have to add it in the right way in the place in the article such as:-

  • In Blog Title
  • in permalink
  • in meta description
  • In Image Alt tag
  • In Image Alt tag
  • in heading tag
  • in the middle of the content

Website Speed

Website Speed is not a direct ranking factor of google, but if your website and blog take more than 3 sec to open then it can definitely down your website’s ranking, and also you may have to face bounce rate. Is.

Therefore, to improve on-page SEO, you have to improve the speed of your website.

You can also make your website an AMP

User Interface

Blogs with colorful headers, menus, whatever is written in the sidebar, and who would like to read the images of the post, websites, and blogs with such interfaces of different sizes.

Many times you choose some such free themes from which it is beautiful to see your blog, but due to their wrong coding, the speed of your blog website becomes very slow, and technical issues start coming.

Every user likes to read a good-looking easy-to-navigate website.

For this, you should use the right theme in your blog which is user-friendly, SEO-friendly, mobile responsive, and very lightweight and fast loading.

Site keywords, content, and On-page SEO


Until now, on-site SEO has been synonymous with the use of keywords. Specifically, it contained high-value keywords in several important locations on the website.
 
To understand why keywords aren’t at the center of your site’s SEO, it’s important to remember what those terms are. Content subject. 
Historically, search engines have been able to find and understand the content of a web page, regardless of whether or not a page rated for a particular term is judged to use the correct keywords. The user experience was secondary. 
Let search engines find your keywords and rate sites related to those terms around on-site SEO practices.
 
Search engines today are becoming very complicated. Using synonyms, displaying content, or focusing on how often certain combinations of words are used, you can extract the meaning of the page. 
The use of keywords is still important, but prescribing methods, such as using exact keywords in specific places, aren’t the only page’s SEO tenants. What matters is relevance. On a page-by-page basis, ask yourself how relevant the content is to the user’s purpose behind the search term (depending on the usage of keywords on the page and the HTML).
 
This way, you can learn more about the repetition or placement of SEO keywords in the field, what your customers are, what they are asking for, and the topics (keywords) you need to create the best content for those needs. 
Pages that meet these criteria include

  • Deep down. “Secret” is one of Google Panda’s specific policies. Today, we assume that your content must be highly accurate to be in a good position.
  • Easy to use. Can you read the content? Is your site designed to be easy to navigate? Is it completely clean or full of ads and affiliates?
  • Unique. If left untreated, content copied anywhere else on the site (or anywhere on the Internet) can affect your ability to organize your website in the SERP.
  • Strong and reliable. Is your content a safe way to explain a specific topic?
  • Suitable for your research purposes. The same goes for meeting the requirements of search engine optimization while implementing quality content optimization. The subject must comply with the requirements of modern research.

Non-keyword-related on-Page SEO

In addition to the keywords (topics) used in the content of the web page and how they are discussed, there are many “unknown keywords” that can affect page optimization.

These include:

  • Page Link Usage: How Many Links? Are they internal or external? Where do they enter?
  • Page loading speed
  • Schema.com uses structured data or other markings
  • Page URL structure
  • Mobile-friendliness
  • Page metadata

All these elements are combined with the same basic idea: to create a better user experience. The more useful a page is (technically and technically), the better that page is optimized.

Conclusion

So now you must have known how to do on-page SEO? Those small changes were made in the On-Page SEO website so that blog and blog pages can get a ranking in Google Snake as well as a lot of organic traffic from search engines.

Technical SEO also comes under On-Page SEO, a separate article has been written for that as well as about the OFF page from which you can read through this blog.

What is the difference between On-Page SEO and Off-Page SEO?

On-Page SEO is done inside the blog and Off-Page SEO is done outside the blog.

Does On-Page SEO increase the ranking of blogs and websites?

Yes! By doing SEO both on-page and off-page, the ranking of the blog increases.

Is SEO necessary for blogs and websites?

Yes! SEO is very important for ranking blogs and websites.

How important are On-page and off-page SEO?

A complete website will be analyzed in on-page SEO. In off-page SEO we will promote the website.

Why on-page SEO is important in 2022?

it tells Google all about your website and how you provide value to visitors and customers.

Which is the most important On-page SEO factors?

Meta tags are the most important factor in on-page SEO. It has four fundamental components: Meta Title, Meta Description, Meta Keywords, and Meta Robots Tag.

What is a good on-page SEO score?

A good SEO score is between 80 – 100.

On-Page SEO Checklist

1. Include Your Keyword In Your URL
2. Use Short URLs
3. Front-Load Your Keyword In Your Title Tag
4. Embed Title Tag Modifiers
5. Use Your Keyword Once In The First 150 Words
6. Use Your Keyword in H1, H2, or H3 Tags
7. Optimize Images
8. Use Synonyms and LSI Keywords
9. Use External Links
10. Use Internal Links

Thank You!

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