What is Ads.txt
The full form of ads.txt is Authorized Digital Sellers or ads.txt is an initiative by IAB Tech Lab that helps ensure that your digital ad inventory is only sold through merchants (such as Adsense) that you have identified as authorized. Creating your own ads.txt file gives you more control over who can sell ads on your site and helps prevent false inventory from being shown to advertisers.
We strongly recommend that you use the ads.txt file. This can help buyers identify fake inventory and help you get more funding from advertisers that could otherwise go to that fake inventory.
Fix ads.txt issues in AdSense
If there’s a problem with ads.txt on your website, you’ll see a notification in your AdSense account. Follow the steps below to resolve the issue to avoid a serious impact on your earnings.
Note: It may take a few days for your changes to appear in AdSense. If your website doesn’t generate a lot of ads, it could take up to a month.
Create an ads.txt file for your site
AdSense provides a custom ads.txt file that you can download from your account. The compatible ads.txt file contains your publisher ID. Your publisher ID must be included and properly formatted for your ads.txt file to be authenticated.
- Log in to your AdSense account.
- If there is a warning on your homepage, click Fix Now. If not, click on the sites.
- Click the down arrow to open the message “Create ads.txt file for …”.
- Click Download. Your ads.txt file will be downloaded automatically.
- (Optional) If you are using another advertising network, be sure to add that network to the ads.txt file. Contact your advertising network for their ads.txt information.
- Upload the ads.txt file to your site’s root directory. The directory that follows the top-level domain or the root directory of the site in the folder (example.com/ads.txt).
To verify that you have published the file correctly, verify that the contents of the file are successfully displayed when you access the ads.txt URL (https://example.com/ads.txt) in your web browser. If you can see the file in your web browser, AdSense is likely to find it successfully.
Add your publisher ID to the ads.txt file
If the ads.txt file does not contain your publisher code, you can copy it from your account and add it to the ads.txt file.
- Log in to your AdSense account.
- If there is a warning on your homepage, click Fix Now. If not, click on the sites.
- Click the down arrow to open the message “Add publisher ID to these ads.txt files”.
- Click Copy.
- Paste the line into each of your ads.txt files.
Your ads.txt file should now look like this, where pub-0000000000000000 is your own publisher ID: google.com, pub-000000000000000, Direct, f08c47fec0942fa0
Is ads.txt mandatory?
Ads.txt is not mandatory but it is highly recommended. This will help protect your brand from misrepresentation and misinterpretation of information because it comes from a specific section, application, or video.
Full form of Ads.txt?
The full form of ads.txt is Authorized Digital Sellers.
Can we add an ads.txt file to WordPress without installing the plugin?
Yes, you can easily upload an ads.txt file on your main domain root directory.
How long does it take to update the ads.txt file in AdSense?
Ads.txt file takes a maximum of 24 hours to update.
Why is ads.txt important?
A short Ads.txt for Authorized Digital Seller is a text file created to reduce advertising fraud, such as domain theft or domain theft. Increases the transparency of the publisher’s advertising list by showing where the effects are purchased and resold.
What is written under Adsense’s ads.txt file?
Your ads.txt file should now look like this, where pub-0000000000000000 is your own publisher ID: google.com, pub-000000000000000, Direct, f08c47fec0942fa0
